Nik Software today began shipping HDR Efex Pro, a completely new High Dynamic Range (HDR) imaging solution designed to help professional and amateur photographers quickly and easily achieve a full spectrum of HDR enhancements. HDR Efex Pro overcomes limitations in other software products with a revolutionary all-in-one approach and multiple tone mapping algorithms that enable realistic and artistic results to be created start-to-finish within a single tool.

HDR Efex Pro brings innovative and best-in-class technologies to HDR photography. HDR Efex Pro enables a wide variety of options, including single-click visual style presets, as well as global adjustments such as exposure, contrast, structure to fine detail contrast, and a new HDR Method option. This feature makes use of four tone-mapping algorithms, which enable virtually unlimited HDR “looks” that can be adapted to a particular HDR style of photography. Nik Software’s proprietary U Point® technology is also incorporated into HDR Efex Pro, providing precise selective fine-tuning of images without the need for complicated selections or layer masks. Photographers can precisely control selective adjustments with a single mouse-click providing the ability to quickly create amazing results. Finishing adjustments, such as vignette controls and levels & curves, make it possible to easily accomplish a range of enhancements within HDR Efex Pro.

HDR Efex Pro also enables photographers to create popular and dramatic HDR images from a single exposure. This feature allows photographers to reprocess a single image in which an exposure series was not previously shot or for subject matter that does not lend itself to multiple exposures.

Key Features

• Intuitive interface, with easy to understand photographic terminology and the actual processed results always displayed

• U Point powered selective tools for fast, precise enhancements of contrast, shadow, structure, saturation adjustments, and more • Multiple proprietary tone mapping algorithms enabling a wide range of HDR styles

• Visual presets that produce amazing results in a single-click

• Ability to create the HDR look from a single exposure

• Advanced technology for automatic image alignment and reduction of subject motion artifacts known as “ghosts”

• All-in-one 32-bit color workflow enabling the creation of professional HDR images HDR Efex Pro installs as a 64-bit plug-in for Adobe® Photoshop® CS4 and CS5 (Windows), and as a 32-bit and 64-bit plug-in for Adobe Photoshop Lightroom® 2.3 or later (Windows).

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